Libby Pool

Brand Identity / Print Design

Drawing inspiration from the crisp blue waters growing up in New Zealand combined with a carefree bohemian vibe, Libby Pool is a jewellery designer who specialises in the use of paua shells in the creation of her designs. We worked together when she felt that her current brand was not reflective of her style.

Playing with the natural and organic materials that she uses a similar wordmark was drawn out. The photos were retouched with a faded, beach-worn aesthetic to evoke the calm, ephemeral nature of the raw material.


Post card design for Libby Pool Jewellery


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