Dreamtime 2017


Invitation design for Australia’s signature incentive showcase. Hosted bi-annually by Tourism Australia, the signature event invites over 90 incentive planners around the globe to experience the best that Australia has to offer in terms of creative event delivery and incentive products.


Concept: To bring Dreamtime into the digital age – showcasing the technological capabilities that event venues and incentive products has to offer.

Solution:¬†Custom designed invitations with holographic foil and spot UV varnish in order to convey the hidden and undiscovered potential that Australia’s business events industry has to offer. We kickstart the recipients curiosity by not presenting the commonly associated themes represented in Australian culture.


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